epitomizes modern Seoul
with its high-rise buildings and luxury brands

the center for all things K-beauty and street food.
Myeongdong Kyoja is also a well-loved restaurant
famous for its Korean dumplings and noodle dishes

located near Hongik University,
this area is known for its music scene and bars

known for boutique shopping, cafes and restaurants

If you're looking to try traditional Korean street food,
this is where you'll want to check out